Using a mail questionnaire targeted 500 softwood sawmills in the United States and Canada, firm innovativeness was assessed using three methods: (1) current technology, (2) self-evaluation, and (3) a new scale -- the pro ...

Innovativeness, or the propensity of a firm to create and/or adopt new products, process and business systems, has been measured using several methods in previous research. Examples of theses methods include current tech ...