Browsing Case Studies (Forest Research Laboratory) by Title

Now showing items 5-6 of 6

Line Extension: Providing Inventory Management Barcoding Products and Services to the Wood Products Industry. A Teaching Case Study

Vlosky, Richard P. (Forest Research Laboratory, College of Forestry, Oregon State University, 2004-02)

In this case, the student is a senior partner in Corporate Planning Group (CPG), a strategy-consulting firm. The principals of National Systems, Inc. (the company) have retained CPG to develop a 5-year strategic marketin ...
Stopping the Slide -- Market Share Shifts in Structural Floors: A Teaching Case Study

Hansen, Eric; Smith, Robert (Forest Research Laboratory, College of Forestry, Oregon State University, 2001-05)

In this case study, an Oregon softwood lumber company faces deteriorating market conditions and loss of market share for its 2 x 10 and 2 x 12 floor joists in the southern California market. The evolution of the marketpl ...