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Browsing University Libraries by Author "Adventure Travel Trade Association"

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Browsing University Libraries by Author "Adventure Travel Trade Association"

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  • Baer, Jay, 1969-; Adventure Travel Trade Association; Resmark Systems ([S.l.] : Adventure Travel Trade Association, Resmark Systems, 2010-09)
    This study uncovered many insights about the tactical, marketing, and operational realities of social media usage. North American companies are using social media more frequently overall than companies from other regions ...

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