Abstract:
Individuals in and around a small college town were asked to take part in an interview to study their perception of wilderness activities depicted on television and other forms of media and the potential impact of these depictions on an individual's willingness to participate in wilderness activities. This study linked Uses and Gratifications Theory along with previous personal experience in shaping an individual's perception of the world around them. Results concluded that an individual's personal experiences influence how they consume and interpret wilderness activity portrayals on television and in the movies.
