Understanding marketing research begins with understanding marketing
and marketing management. This study builds a concise normative
model for marketing management and infers from it the scope and
nature of marketing research and the role various organizations should
take in conducting it. Marketing research activities in the Pacific
Northwestern forest industry...
The Philippines relies heavily on timber product exports for its foreign exchange requirements. In recent years, however, it adopted log export restrictions as a hedge against the rapid depletion of its timber resources. Although conducted independently, its ASEAN partners (Malaysia and Indonesia), have likewise instituted similar restrictions on their own...
Two econometric models were developed to forecast consumption,
production, and price of hardwood lumber, and removals and price
of hardwood sawlog stumpage. Four eastern U.S. regions were represented
in the models. Hardwood lumber consumption by manufacturing,
shipping, residential construction, and nonresidential construction
industries was recognized. Hardwood sawlog stumpage removals from...
To facilitate policy making and improve understanding of issues facing the New Zealand forest sector, a spatial equilibrium model was developed for log and lumber trade in the Pacific Rim. Regions included in the model were New Zealand, Chile, Australia, Japan, Eastern Canada, British Columbia: Coast and Interior, and the...