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Filtering by: Subject Clothing and dress -- Marketing Remove constraint Subject: Clothing and dress -- Marketing Degree Level Doctoral Remove constraint Degree Level: Doctoral

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  • Consumer clothing inventory management

    Creator:
    Cluver, Brigitte Gaal
    Abstract:
    The primary objective of the present research, which investigated consumer behavior regarding the storage of clothing items no longer worn, was to develop a model that describes and explains the process of consumer clothing inventory management. Data were collected via in-depth interviews of twenty-two adult female and male informants. Guided...
    Resource Type:
    Dissertation
    Full Text:
    model that describes and explains the process of consumer clothing inventory management. Data were

  • The mediating role of hedonic shopping value in apparel shopping satisfaction

    Creator:
    Chang, Eunyoung
    Abstract:
    The purpose of the present study was to investigate the moderating role of hedonic shopping value in shopping experience satisfaction in the context of clothing shopping. Hedonic shopping value is an emotional and hedonic appreciation of shopping. According to the existing literature, consumers' hedonic shopping value is associated with several...
    Resource Type:
    Dissertation
    Full Text:
    clothing shopping. Hedonic shopping value is an emotional and hedonic appreciation of shopping. According

  • National culture and clothing values : a cross-national study of Taiwan and United States consumers

    Creator:
    Hsu, Hsiu-Ju
    Abstract:
    According to Blackwell, Miniard, and Engel (2001), "[c]ulture has a profound effect on why and how people buy and consume products and services" (p. 320). In the present study, Hofstede's classifications of national culture are used as a framework to examine the relationships among long-term orientation national culture (Taiwan and...
    Resource Type:
    Dissertation
    Full Text:
    , 2003. Title: National Culture and Clothing Values: A Cross-national Study of Taiwan and United States

  • Sustainable apparel consumption : scale development and validation

    Creator:
    Zhang, Ruirui
    Abstract:
    he purpose of this project was to develop a scale to measure sustainable apparel consumption. This study used concept analysis to identify attributes of sustainable apparel consumption. Within an academic online database, a search for articles containing "sustainable consumption" in their titles was performed. Within each article, the attributes associated...
    Resource Type:
    Dissertation
    Full Text:
    behaviors), personal lifestyle, micro-marketing (consumer and individual marketing), and education

  • Appearance management, dress, and personality

    Creator:
    Johnson, Tricia Widner
    Abstract:
    The purpose of this study was to investigate the relationships among appearance management, dress, and personality. Eight hypotheses were developed that proposed relationships among five personality factors, three appearance management variables, and style of dress. Respondents were 277 undergraduate student subjects enrolled at Oregon State University. Subjects completed two questionnaires:...
    Resource Type:
    Dissertation

  • Understanding historical events through dress and costume displays in Titanic museum attractions

    Creator:
    Reeves-DeArmond, Genna F.
    Abstract:
    The sinking of the RMS Titanic has achieved a difficult feat – it has remained culturally relevant. The dedication of the general public to understanding Titanic is evident in many avenues of popular and consumer culture. For those individuals who did not get enough of the 1997 Titanic movie, there...
    Resource Type:
    Dissertation
    Full Text:
    Dress and Costume Displays in Titanic Museum Attractions Abstract approved