A wilderness area, as administered by the U. S. Forest Service, is a tract of undeveloped land over 100,000 acres in size with no roads or provision for motorized transportation. Commercial timber cutting, hotels, stores, and similar developments are prohibited. While there are some exceptions for private holdings and administrative...
Three studies were performed in Oregon wildernesses. The first used wilderness permit and trailhead registration data to evaluate trends in use of Three Sisters, Mt. Jefferson, and Eagle Cap Wildernesses from 1976 to 1994. Recreational visitor days were found to have declined, but the number of visits increased dramatically, because...
The concept of marketing, with its primary focus on
meeting customer needs, is being adopted by federal agencies
such as the U.S. Forest Service who are in the business of
providing, among other things, recreation opportunities for
their visiting public. Although not a new concept, the
notion of applying marketing...
