Throughout history, there have been many examples of political figures who have influenced fashion: from Theodore Roosevelt to Jacqueline Kennedy to Michelle Obama. Companies have taken advantage of the influence that political figures have as fashion opinion leaders, even going so far as to purchase keywords such as "Michelle Obama"...
The purpose of the present study was to investigate the effect of advertisement strategy (informational, positive emotional, negative emotional) and brand awareness (high, low awareness) on brand name recall and change in brand attitude. The study extends previous research by focusing on the sportswear market and including personal involvement towards...
The ability to accurately convey an intended nonverbal emotional message is critical for competent interpersonal functioning. To examine encoding ability, a replication of Noller’s (1980) study employing content standard methodology was conducted. This method is essentially an acting task where participants are given a hypothetical social scene within which they...
CLT is becoming global. New countries and regions increasingly realize the potential of what can be done with CLT. As a result, new markets are forming and new companies are entering the industry. Every new region or country that opens its doors to CLT has its own challenges and opportunities....
Historically, women made quilts for utilitarian and for aesthetic purposes. Quilting was for many women one of the few outlets in which they could express themselves in a patriarchal society. Quiltmaking in groups afforded women the opportunity to increase their personal and political empowerment and to legitimate social gatherings. Because...
In the summer of 2001 the Oregon Coast Aquarium opened a new exhibit on sharks entitled, "Great White Mystery: What Happened to Surfer Bob?" For the purposes of this study, a survey was designed to determine whether visitors to the new exhibit learned factual information or left with changed attitudes...
Spotted lanternfly (Lycorma delicatula) is an invasive insect that was first discovered in Pennsylvania in 2014, and has since spread across the Northeastern United States. States in the Northeast have created quarantine zones, regulations, outreach, reporting systems, and management efforts for the control of spotted lanternfly. Despite states’ efforts, spotted...
This paper is a compilation of micro and macro consequences of women migrating into Singapore to work as domestic workers. Singapore's governmental push for Singaporean women to have babies and a career simultaneously has required modern families to seek alternative forms of child care as a means of fulfilling household...
The 109-year-old Porter house in Shedd, Oregon is one of few
remaining, well-preserved examples of Rural Gothic architecture in the
Willamette Valley. This study attempts to record its history: the
economic circumstances which led the pioneering David Putnam Porter
family to build this relatively large house, the family background,
and...
The Confucius Institutes program is a Chinese organization established in 2004 to provide the world with language instruction and increase cultural awareness. The program forms joint venture business models with universities and schools around the world to establish language and culture centers on their school’s campus (“Constitution and By-Laws”). Over...