Index Catalog // ScholarsArchive@OSU

Creator:: Ratchford, Mark and Barnhart, Michelle
Abstract:: The present study develops and empirically tests a parsimonious new multiple-item scale to measure consumers’ propensities to adopt new technologies. We show that a consumer’s likelihood to embrace new technologies can reliably be measured by a 14-item index that combines assessments of consumers’ positive and negative attitudes towards technology. Consistent...
Resource Type:: Article
Full Text:: PROPENSITY (TAP) INDEX MARK RATCHFORD a MICHELLE BARNHART b a Mark Ratchford is

Creator:: Barnhart, Michelle and Peñaloza, Lisa
Abstract:: As the elderly population increases, more family, friends, and paid service providers assist them with consumption activities in a group that the authors conceptualize as the elderly consumption ensemble (ECE). Interviews with members of eight ECEs demonstrate consumption in advanced age as a group phenomenon rather than an individual one,...
Resource Type:: Article
Full Text:: Identity in the Elderly Consumption Ensemble MICHELLE BARNHART LISA PEÑALOZA As the elderly population

Creator:: Drenten, Jenna, Gurrieri, Lauren, Huff, Aimee Dinnín, and Barnhart, Michelle
Abstract:: This study explores how a platform enables social media influencers to promulgate a consumption ideology. We show how gun influencers, or “gunfluencers,” use Instagram to link products, activities, and meanings to Second Amendment ideology—a gun-centric belief system in the United States colloquially known as “2A ideology.” Through a qualitative study...
Resource Type:: Article
Full Text:: aimee.huff@oregonstate.edu Michelle Barnhart Associate Professor of Marketing Oregon State University

Creator:: Scully-Engelmeyer, Kaegan, Granek, Elise F., Nielsen-Pincus, Max, Lanier, Andy, Rumrill, Steven S., Moran, Patrick, Nilsen, Elena, Hladik, Michelle L., and Pillsbury, Lori
Abstract:: Terrestrial land use activities present cross-ecosystem threats to riverine and marine species and processes. Specifically, pesticide runoff can disrupt hormonal, reproductive, and developmental processes in aquatic organisms, yet non-point source pollution is difficult to trace and quantify. In Oregon, U.S.A., state and federal forestry pesticide regulations, designed to meet regulatory...
Resource Type:: Article
Full Text:: 3, Patrick Moran 4 , Elena Nilsen 5, Michelle L. Hladik 6 and Lori Pillsbury 7

Creator:: Kendall, Neala W., McMillan, John R., Sloat, Matthew R., Buehrens, Thomas W., Quinn, Thomas P., Pess, George R., Kuzishchin, Kirill V., McClure, Michelle M., and Zabela, Richard W.
Abstract:: Oncorhynchus mykiss form partially migratory populations with anadromous fish that undergo marine migrations and residents that complete their life cycle in fresh water. Many populations’ anadromous components are threatened or endangered, prompting interest in understanding ecological and evolutionary processes underlying anadromy and residency. In this paper, we synthesize information to...
Resource Type:: Article
Full Text:: . Buehrens, Thomas P. Quinn, George R. Pess, Kirill V. Kuzishchin, Michelle M. McClure, and Richard W. Zabel

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