Index Catalog // ScholarsArchive@OSU

Creator:: Ratchford, Mark and Barnhart, Michelle
Abstract:: The present study develops and empirically tests a parsimonious new multiple-item scale to measure consumers’ propensities to adopt new technologies. We show that a consumer’s likelihood to embrace new technologies can reliably be measured by a 14-item index that combines assessments of consumers’ positive and negative attitudes towards technology. Consistent...
Resource Type:: Article
Full Text:: PROPENSITY (TAP) INDEX MARK RATCHFORD a MICHELLE BARNHART b a Mark Ratchford is

Creator:: McIver, James and Brunson, Mark
Abstract:: This special issue presents short-term ecological effects of restoration treatments imposed as part of the Sagebrush Steppe Treatment Evaluation Project (SageSTEP), and summarizes public attitude survey results related to restoration efforts. Funded by the US Joint Fire Science Program (JFSP; 2005-2011), the Bureau of Land Management (BLM; 2011 to present),...
Resource Type:: Article
Full Text:: , OR 4 Mark Brunson, Professor, Utah State University, Logan, UT 6

Creator:: McIver, James, Brunson, Mark, Bunting, Steve, Chambers, Jeanne, Doescher, Paul, Grace, James, Hulet, April, Johnson, Dale, Knick, Steve, Miller, Richard, Pellant, Mike, Pierson, Fred, Pyke, David, Rau, Benjamin, Rollins, Kim, Roundy, Bruce, Schupp, Eugene, Tausch, Robin, and Williams, Jason
Abstract:: The Sagebrush Steppe Treatment Evaluation Project (SageSTEP) is an integrated long-term study that evaluates ecological effects of alternative treatments designed to reduce woody fuels and to stimulate the herbaceous understory of sagebrush steppe communities of the Intermountain West. This synopsis summarizes results through 3 yr posttreatment. Woody vegetation reduction by...
Resource Type:: Article
Full Text:: Mark Brunson,2 Steve Bunting,3 Jeanne Chambers,4 Paul Doescher,5 James Grace,6 April Hulet,7 Dale

ScholarsArchive@OSU