The purpose of the present study was to investigate
consumer knowledge and attitudes toward consumer education
of college students in secondary teacher education
preparatory programs in Korea.
Specifically, this study was aimed to 1) measure the
degree of consumer knowledge of college students in
secondary teacher education preparatory programs, 2)...
Has consumer activism been successful in its efforts to effect social, political, and economic changes and to empower consumers? This research seeks to answer this question by developing a viable evaluation framework for conceptualizing and measuring impacts of consumer activism. The Political Process Model and New Social Movement Theory provide...