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Uncovering Women's Magazines: Editors' Perspectives on the Relationship between Editorial and Advertising Content in Women's Fashion/Beauty Magazines

Creator:: Felesky, C. Leigh
Abstract:: This research examines women's magazine editors' perspectives of the relationship between editorial and advertising content in women's magazines. It specifically investigates how this relationship affects both general editorial content and more specifically, social topic stories. Mainstream women's beauty/fashion magazine editors—including editors-in-chief—were queried as to the nature of these relationships. Interviews...
Resource Type:: Masters Thesis
Full Text:: Relationship between Editorial and Advertising Content in Women's Fashion/Beauty Magazines Abstract approved

Designers from United States, Taiwan and South Korea develop hanbok inspired apparel: a cultural comparison of design elements

Creator:: Song, Sarah S.
Abstract:: The purpose of this study was to determine differences in the way a designer designs because of his or her cultural background. For example, would a designer from the US design with the same components of design in mind as someone from another country? The objective was not to explore...
Resource Type:: Masters Thesis
Full Text:: Oregon State University in the United States (with 16 students), Mokpo University in South Korea (with

Cigarette advertising, price and social welfare : empirical evidence

Creator:: Farr, Stephen J.
Abstract:: This study estimates the welfare effects of cigarette advertising using the framework posited by Becker and Murphy (1993). This model exposes previously unaccounted benefits of cigarette advertising and allows for conventional social welfare estimation by assimilating the theory of advertising into the general theory of complements. The policy implications of...
Resource Type:: Masters Thesis
Full Text:: ) + Advertising expenditures] / Q + Federal and weighted average state tax per cigarette (in cents; 1982

Dynamic issues in applied microeconomics: market performance, market structure and advertising competition

Creator:: Iwasaki, Natsuko
Abstract:: This dissertation addresses issues of oligopoly markets where advertising plays a prominent role. The first study empirically investigates the effect of advertising regulations on equilibrium consumption of an addictive commodity using U.S. cigarette industry data. The results of the first study show that the advertising regulations reduced cigarette consumption by...
Resource Type:: Dissertation
Full Text:: Advertising Competition Abstract approved: Victor J. Tremblay This dissertation addresses

Korean and U.S. college women's fashion information seeking

Creator:: Kwon, Kyoung-nan
Abstract:: The adoption process is an information seeking and information-processing activity (Rogers, 1983,p. 21). Fashion information which consumers receive from various sources directly affects their decision to adopt or reject a style (Sproles, 1979, p. 173). Research has shown that consumers vary in their use of fashion information sources during the...
Resource Type:: Masters Thesis
Full Text:: Korean and U.S. college women's fashion information

Fashioning queer bodies : intersections of dress, identity, and anxiety in the queer women's community

Creator:: Reddy-Best, Kelly
Abstract:: The purpose of this study was to explore the relationship of dress and queer women and how their sexual identity influences their appearance management behaviors. I answered the following research questions: (1) How is gender identity constructed and negotiated in different spaces for queer? (2) Does sexual identity influence dress...
Resource Type:: Dissertation
Full Text:: queer women look for fashion styles and trends? (4) with shopping for clothing and accessories? (5

A comparative study of apparel shopping orientations between Asian Americans and Caucasian Americans

Creator:: Ho, Shan-hsin Angie
Abstract:: Very little empirical research has been conducted on Asian Americans as a whole in relation to their consumer behavior, specifically their clothing behavior. A review of literature demonstrated that Asian Americans have been studied from different psychographic and sociological aspects. However, the apparel shopping behavior of this market has received...
Resource Type:: Masters Thesis
Full Text:: shopping and fashion orientations. The fashion orientation included four factors: fashion leadership

World War II wedding dress as presented in United States high fashion magazines: 1939-1945

Creator:: Clayton, Tamara
Abstract:: The purpose of this study was to explore wedding dress styles represented in United States high fashion magazines during the World War II period. The objectives of the study were to: discover what wedding dress styles were proposed by high fashion magazines during the period 1935-45, determine if wedding dress...
Resource Type:: Masters Thesis
Full Text:: 19, 2007. Title: World War II Wedding Dress as Presented in United States High Fashion

Fashion media's role in the debate on millinery and bird protection in the United States in the late nineteenth and early twentieth centuries

Creator:: Scarborough, Amy D.
Abstract:: The purpose of this study was to explore the possible relationship among fashion media, the social responsibility agenda of the Audubon Society, and the use of birds in millinery in the late nineteenth and early twentieth centuries. Both the content analysis method and the historic method were used to gain...
Resource Type:: Dissertation
Full Text:: presented on June 29, 2009. Title: Fashion Media’s Role In the Debate on Millinery and Bird Protection in

ScholarsArchive@OSU

Uncovering Women's Magazines: Editors' Perspectives on the Relationship between Editorial and Advertising Content in Women's Fashion/Beauty Magazines

Designers from United States, Taiwan and South Korea develop hanbok inspired apparel: a cultural comparison of design elements

Cigarette advertising, price and social welfare : empirical evidence

Dynamic issues in applied microeconomics: market performance, market structure and advertising competition

Korean and U.S. college women's fashion information seeking

Fashioning queer bodies : intersections of dress, identity, and anxiety in the queer women's community

A comparative study of apparel shopping orientations between Asian Americans and Caucasian Americans

World War II wedding dress as presented in United States high fashion magazines: 1939-1945

Fashion media's role in the debate on millinery and bird protection in the United States in the late nineteenth and early twentieth centuries

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