The purpose of the study was to assess county extension agents'
knowledge of geotextiles; to determine their current level of
information and their location on an adoption-diffusion curve; and to
determine the agents' attitudes toward the potential use of
geotextiles in agriculture, specifically in soil erosion control.
A questionnaire was...
The purpose of this study was to compare Far Eastern
influences on Western women's dress as represented in both
a high fashion and mass fashion magazine between 1910 and
1925. Vogue was selected as the high fashion magazine and
Ladies Home Journal as the mass fashion magazine. The
questions that...
The adoption process is an information seeking and
information-processing activity (Rogers, 1983,p. 21).
Fashion information which consumers receive from various
sources directly affects their decision to adopt or reject a
style (Sproles, 1979, p. 173). Research has shown that
consumers vary in their use of fashion information sources
during the...
The present study examined the influence of the
demographic variables of age, gender, major in college, and
level of education or class standing on individuals' stage
of moral development. Trevino's interactionist model,
combined with the basic principles of cognitive moral
development, provided the theoretical basis for this study.
One-hundred and...
The children's apparel industry is a fast-growing
industry in the United States. It is important to determine
what factors are considered as the most important when
parents purchase their pre-school children's clothing. To
gain a better understanding of parent-consumers' purchasing
behavior of pre-school children's apparel, this study
focused on parent-consumers'...
Little empirical research has been conducted on self-gifts
as a phenomenon of consumer behavior. A review of
literature demonstrated that the phenomenon of self-gifts has
been studied from the conceptual aspect, such as self-gift
functions. Yet, our knowledge of self-gifts still remains
limited because many of the determinants of self-gifts...
According to Engel, Blackwell, and Miniard (1993), evaluative criteria refer to
"the standards and specifications used by consumers to compare different products and
brands" (p. 51). Many studies have examined the importance of clothing evaluative
criteria used by consumers in their decision making. However, few studies have compared
the clothing...
The purpose of this study was to determine whether women aged 65
and older are wearing sweatshirts and sweatpants for activewear, and, if so,
to investigate the types of activities they are worn for, reasons for wearing,
feature preferences, and fitting problems. While sweatshirts and sweatpants
have been popularly worn...
The purpose of this study was to develop and test a data
collection instrument that would facilitate description of the clothing
of Oregon school boys 1867-1910. In addition, the researcher attempted
to describe Oregon school-aged boys' clothing and determine if fashion
changes occurred in Oregon boys' clothing. The researcher also...