The direction and intensity of consumer attitudes toward prescription
prices by varying socio-economic positions and age groups
were measured by use of the semantic differential technique. The
potential relationships between consumer attitudes toward prescription
prices and (1) consumer prescription experience, (2) select consumer
knowledge, (3) select consumer beliefs, and (4)...
An investigation concerning the acceptance of a new, legend drug
product was conducted within a community of 15,000 population.
Twenty-eight physicians within the community were chosen for evaluation
relative to acceptance of the new drug product.
Data were obtained by means of a prescription audit of nine retail
The study investigated the prescription drug
purchasing behaviors of independent retail pharmacies,
and selected pharmacy characteristics which may be related
to purchasing behaviors. The purchasing function
was considered as a major area of concern for independent
pharmacies in attempting to improve operating efficiencies,
particularly in view of increased competition
Historically, patient days were used to assess pharmacy staffing levels at Albany General Hospital. It was the impression of the director of pharmacy that patient days were an incomplete and therefore unacceptable indicator of personnel requirements. Therefore, a study was initiated to: 1) develop a methodology that would document and...