With the various options available when it comes to online clothing subscription services, there are many attributes that affect an individual's decision to purchase a product or service over another. This results in ultimately affecting the consumers’ preference and willingness to pay for a product and/or service. This paper provides...
Students who believe that their intelligence is able to grow over time (malleable/ growth mindset) perform better on measures of academic success than students who believe that intelligence is a fixed trait that cannot be changed (fixed mindset; Dweck, 2000). Previous research on the effectiveness of mindset interventions have demonstrated...
The art of software engineering inherently requires high-level problem solving and perseverance, as programmers and designers wrestle with complex design and implementation challenges in the process of turning loose concepts and ideas into working code. In the current developer ecosystem, engineers are commonly incentivized extrinsically by monetary rewards, approval or...
This thesis investigates the reported communication experiences of married women transitioning to motherhood. The study involves a series of focus groups in which new mothers share their communicative experiences, explaining how they are navigating their new roles as mothers while also performing roles as wives, daughters, and workers. Informed primarily...
Window displays are an important means by which retailers communicate with both current and potential consumers. The present study investigated how the use of context setting (with or without) in a window display and background music (with or without) influence consumers' mental imagery, arousal response, attitude toward the display, and...
The appointment of interim community college presidents, the topic of this study, is a little understood phenomenon. A growing shortage of community college presidents coupled with a lack of replacements suggests the appointment of interims will continue well into the future. This study, with a purpose of looking at the...