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Empirical analysis of factors influencing demand for frozen fish in Nigeria

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  • The fisheries sub-sector in Nigeria accounts for about 40% of animal protein in the diet and it contributed 4.74% of the agricultural share of the nation's GDP in 2003. Recently, demand for fish products has doubled as other sources of animal protein have become expensive due to pressure by the ever-increasing population and the high production cost of the other animal protein sources. Domestic fish demand in 1998 was to 1.52 million tonnes while domestic production was 292,800 tonnes (sufficiency ratio of 19.26%). The gap between production and demand is being offset by both aquaculture and importation of frozen fish. In spite of the importation of frozen fish to augment domestic production, per caput animal protein intake remains below the global average. Frozen fish consumption continues to suffer some negative acceptability among the populace. This paper therefore examines the factors influencing the demand for frozen fish in Nigeria with a view to making it a readily acceptable substitute to fish from aquaculture, artisanal fisheries and other animal protein sources. Primary data were collected from 100 households selected using multistage sampling technique, from two local government areas of Ondo State. Data were analysed using descriptive statistics and production function analysis. Results of the socio-economic characteristics of the respondents showed that household heads were quite well educated with about 78% having secondary school education and above; about 60% had household size of between one and six members. The income distribution showed that about 71% had less than ₦500,000 p.a. while about 64% depended on frozen fish for their animal protein supply. Production function analysis showed that the variables of age of respondent, household size, average price of fish, average price of beef, and ratio of fish expenditure to expenditure on food positively affected the demand for frozen fish while educational level and household income negatively affected demand for frozen fish.
  • Keywords: Demand, Frozen fish, Fish Processing, Marketing, and Consumption, Nigeria, Fisheries Economics
  • Keywords: Demand, Frozen fish, Fish Processing, Marketing, and Consumption, Nigeria, Fisheries Economics
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  • Ojo, S. O., O. A. Fagbenro. 2004. Empirical analysis of factors influencing demand for frozen fish in Nigeria. Peer Review: No. In: Proceedings of the Twelfth Biennial Conference of the International Institute of Fisheries Economics & Trade, July 20-30, 2004, Tokyo, Japan: What are Responsible Fisheries? Compiled by Ann L. Shriver. International Institute of Fisheries Economics & Trade, Corvallis, Oregon, USA, 2004. CD ROM. ISBN 0-9763432-0-7
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