Hedonic prices and country of origin bias in the U.S. brewing industry Public Deposited

http://ir.library.oregonstate.edu/concern/graduate_thesis_or_dissertations/3b591c328

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  • This paper adopts the hedonic price model to study the impact of attributes on beer prices in the U.S. beer market. The price of beer is modeled as a function of beer characteristics. Our primary purpose is to investigate the attributes that lead to premium beer prices. Understanding factors that influence the price of a particular commodity like beer provides important insights into price determination and the strategic interaction among firms. We hypothesize that beer prices are influenced by both physical and reputation attributes because beer is a highly differentiated product. Results show that consumers put a premium on the country of origin label as well as other characteristics of beer
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  • 234613 bytes
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  • description.provenance : Submitted by Ruttana Ruttanajarounsub (ruttanar) on 2008-03-21T15:43:46Z No. of bitstreams: 2 Pretext pages_Ruttana.pdf: 24583 bytes, checksum: 3fdeae11d1d1cc68c36ca0d2f2fd5ca8 (MD5) Thesis_Ruttana.pdf: 215478 bytes, checksum: 8ec0951e3a5e4c8269ba356373b85725 (MD5)
  • description.provenance : Rejected by Julie Kurtz(julie.kurtz@oregonstate.edu), reason: Rejecting because we need the two PDF files to be converted to one PDF. Once revised, open the item that was rejected. Replace the attached file with the revised file and resubmit. Thanks, Julie on 2008-03-25T16:50:04Z (GMT)
  • description.provenance : Made available in DSpace on 2008-03-31T21:06:01Z (GMT). No. of bitstreams: 1 Final thesis_Ruttana.pdf: 234613 bytes, checksum: 6d3294a7fc29f6ed2907119c5c96cde5 (MD5)
  • description.provenance : Approved for entry into archive by Julie Kurtz(julie.kurtz@oregonstate.edu) on 2008-03-26T18:49:14Z (GMT) No. of bitstreams: 1 Final thesis_Ruttana.pdf: 234613 bytes, checksum: 6d3294a7fc29f6ed2907119c5c96cde5 (MD5)
  • description.provenance : Approved for entry into archive by Laura Wilson(laura.wilson@oregonstate.edu) on 2008-03-31T21:06:01Z (GMT) No. of bitstreams: 1 Final thesis_Ruttana.pdf: 234613 bytes, checksum: 6d3294a7fc29f6ed2907119c5c96cde5 (MD5)
  • description.provenance : Submitted by Ruttana Ruttanajarounsub (ruttanar) on 2008-03-26T18:43:55Z No. of bitstreams: 1 Final thesis_Ruttana.pdf: 234613 bytes, checksum: 6d3294a7fc29f6ed2907119c5c96cde5 (MD5)

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