Graduate Thesis Or Dissertation
 

The rhetorical dynamics of culture : an interdisciplinary approach to a synthesis between rhetoric and culture

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https://ir.library.oregonstate.edu/concern/graduate_thesis_or_dissertations/mk61rk20b

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  • The frame of reference for understanding the rhetorical significance of cultural acts lies in the identification and explication of the diversity of theories which encompass sociological and anthropological definitions of culture. The paradigms presented in this thesis range from unilinear evolution, biological and environmental determinism, materialism, historical ethnology and reductionism , to psychological and cognitive phenomenology, linguistic analysis, and interpretive semiotics. Cultural theories represent thinking from sociology, economics, ethnology, anthropology, psychology, philosophy, critical theory, and linguistics; representing such writers as Spencer, Morgan, Marx, Durkheim, Weber, Boas, Levi-Strauss, Chomsky, Habermass, and Foucault. No single communication and cultural framework is universally agreed upon by members of the social science community. Ever since the pre-Socratics began to theorize about person-to-person communication and called it rhetoric, one framework does remain axiomatic--that humans use their capacities for speech to accomplish personal and social ends. This thesis argues that rhetoric and culture share a common dynamic and paradigm, an engagement of common purpose; that they function in concert with one another as rhetoric transforms symbolic usages into acts of communal fusion. Chapter II provides a review and analysis of cultural theories. Chapter III provides a definition of rhetoric in both modern and ancient usages and examines the ways in which people initiate and experience symbols in the rhetorical/cultural matrix. Chapter IV explores the rhetorical/cultural processes which define how people engage one another with symbols; Chapter V establishes the relationships of identification and division necessary to sustain shared meanings and interpretations rhetorically/culturally. Chapter VI provides a summary and the author's conclusions. This thesis concludes that rhetorical acts and cultural acts constitute a similar paradigmatic construct and calls for a synthesis of theories for purposes of rhetorical and cultural analysis.
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