Grocery retailers in the Northwest : a guide for new manufacturers

Open Educational Resource

Public Deposited

Citeable URL: https://ir.library.oregonstate.edu/concern/open_educational_resources/nk322d70x

Descriptions

Attribute Name	Values
Creator	Oregon State University. Extension Service Beaman, Jill A. Johnson, Aaron J.
Abstract	Grocery retailing is a big business that impacts every American. Retailers at the end of the food distribution channel greatly influence the food manufacturers at its beginning. Grocery retailers often are the only face that consumers see in the food distribution channel; thus, they are the most powerful gatekeepers between food manufacturers and consumers. One of the greatest challenges for food manufacturers is to sell new products to retailers. This publication covers how retailers work, what they look for in new products, and how they select new products. It highlights retailers in the Northwest and offers words of wisdom from several of them. This information will help new food manufacturers as they begin distributing to retailers or expand distribution to larger retailers. Published December 2006. Please look for up-to-date information in the OSU Extension Catalog: http://extension.oregonstate.edu/catalog
Resource Type	Technical Report
Date Available	2011-03-10T18:39:26+00:00
Date Issued	2006-12
Non-Academic Affiliation	Oregon State University. Extension Service
Series	EM (Oregon State University. Extension Service)
Subject	Grocery trade -- Northwest, Pacific
Déclaration de droits	In Copyright
Publisher	Corvallis, Or. : Extension Service, Oregon State University
Peer Reviewed	Yes
Language	English [eng]
Replaces	http://hdl.handle.net/1957/20442

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