Methods for Eliciting Adoption of Alternative Agricultural Practices : Application to Climate Change Public

http://ir.library.oregonstate.edu/concern/honors_college_theses/q237ht736

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  • As the climate conditions in regions shift, research seeks to gain more understanding of agricultural producers’ behavioral choices specifically in relation to climate change and alternative practices. This research aims to compare elicitation tools to find the most appropriate method to elicit agricultural producers’ choices and attitudes toward changing production practices in response to climate change. Economic theory shows that rational choice can be displayed in production decisions, including incentives other than cost and profit. Tools examined in this research, that elicit information about these incentives and decisions, are surveys, interviews, games, and focus groups. Studies using these tools in agricultural research have shown targeted approaches to be more effective in eliciting information. These tools were first compared generally, then within the context of the Regional Approaches to Climate Change (REACCH) Pacific Northwest research region. This research finds a mixed-mode of survey and game implementation to be the most effective method for eliciting long-term and short-term agricultural production decisions for this contextual case study.
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