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Browsing Faculty Research Publications (Design and Human Environment) by Author "Dawson, Sandy"

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Browsing Faculty Research Publications (Design and Human Environment) by Author "Dawson, Sandy"

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  • Dawson, Sandy; Kim, Minjeong (2010-05-26)
    Research has found an upward trend in impulse buying in general, and impulse buying is frequently foreseen among mall shoppers. Impulse purchases account for over $4 billion in annual sales in the U.S. (Mogelonsky, 1998) ...

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