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Filtering by: Creator Shirts, Elmo Bryant Advisor Bryant, Nancy O. Committee Member Jordan, Cheryl

Marketing strategies of home-based custom clothiers who were members of the Professional Association of Custom Clothiers, Oregon Chapter

Creator:

Frisbie, ZoeDel E.

Abstract:

The purpose of this study was to investigate the marketing strategies of custom clothing home-based business owners by identifying selected demographic characteristics, general business information, marketing strategies, and current and potential future marketing support from members who were custom clothier home-based business owners affiliated with the Professional Association of Custom...

Resource Type:

Masters Thesis

Full Text:

. Bryant The purpose of this study was to investigate the marketing strategies of custom clothing home