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Filtering by: Subject Energy policy--Social aspects Advisor Davis, Leslie L. Decade 1980-1989

Differences between fashion innovators and non-fashion innovators in their clothing disposal practices

Creator:

Chun, Ho-kyung

Abstract:

The purpose of this study was to investigate differences between fashion innovators and non-fashion innovators in clothing disposal practices defined by the length of time for retaining the clothing item, the ways of discarding clothing, and factors underlying the discarding of clothing items. Information for the study was obtained with...

Resource Type:

Masters Thesis
Relationship between fashion leadership and apparel buying behavior among Oregon women

Creator:

Johnson, Cheryl Cruzan

Abstract:

Researchers have investigated the behavioral and demographic characteristics of fashion innovators, opinion leaders, and innovative communicators in samples drawn from populations residing outside of Oregon. Therefore, the purpose of the present study was to examine differences between innovative communicators and non-innovative communicators in a sample of Oregon women in their...

Resource Type:

Masters Thesis

Full Text:

. Innovators were found to be the first in a social group to adopt an innovation, whereas early adopters were