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  • Measuring innovativeness in the North American softwood sawmilling industry

    Creator:
    Knowles, Christopher David
    Abstract:
    Innovativeness, or the propensity of a firm to create and/or adopt new products, process and business systems, has been measured using several methods in previous research. Examples of theses methods include current technology, self-evaluation, research and development funding, the number of new products, and intellectual property. In addition to the...
    Resource Type:
    Dissertation
    Full Text:
    . Examples of theses methods include current technology, self-evaluation, research and development funding

  • Organizational climate and innovativeness in the forest products industry

    Creator:
    Crespell, Pablo Javier, 1968-
    Abstract:
    There has been an increasing realization of the value of innovativeness, the orientation toward innovation, for firms thriving to gain competitive edge. The US forest products industry is no different in this respect and many companies have active initiatives to bring about creativity from their own employees. At the same...
    Resource Type:
    Dissertation
    Full Text:
    innovativeness, the orientation toward innovation, for firms thriving to gain competitive edge. The US forest

  • An analysis of consumer response to environmentally certified, ecolabeled forest products

    Creator:
    Anderson, Roy Carl
    Abstract:
    Historically, researchers have used surveys, focus groups, and anecdotal evidence to evaluate consumer response to environmentally certified, ecolabeled forest products. These methods generally measure consumer attitudes toward certified forest products. Since the strength of the correlation between attitudes and behavior has long been questioned, consumer response to certified forest products...
    Resource Type:
    Dissertation
    Full Text:
    environmental certification ecolabel, and in some cases, a price premium on the ecolabeled product. During this