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Filtering by: Creator White, Richard Eugene Committee Member Gross, Joan Decade 1990-1999

Just do it : an analysis of cultural factors behind the growth of Nike, Inc.

Creator:

Chen, Roger L.

Abstract:

The success of NIKE, Inc. is deemed miracle by professionals on both Wall Street and Madison Avenue. Research done in the past tends to credit the growth of NIKE, Inc. to its marketing strategies. By placing the achievement of the company in the postmodern context, this study analyzes the cultural...

Resource Type:

Masters Thesis

Full Text:

, Massachusetts. In the summer of 1968, they opened a new BRS store in Eugene, and Bob Woodell, a paralyzed
Perspectives from the Ranching Culture in the 1990's : Addressing Mythological and Environmental Concerns

Creator:

Steward, Judith A.

Abstract:

Ideals of freedom, independence, and land ownership helped form and perpetuate the mythology of ranching in the United States. However, stereotypes emerged as a result of distortion from the media and the move away from the land. Social philosophies changed regarding the environment, land use, and the health and safety...

Resource Type:

Masters Thesis

Full Text:

1850 (White 1991: 80). The British relinquished full claim to the Oregon Territory by 1846. The