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Filtering by: Subject Consumer behavior Creator Becker, Elizabeth S. Peer Reviewed No

The role of knowledge and environmental values on consumer beliefs, attitude, and purchase intention toward leather products

Creator:

Becker, Elizabeth S.

Abstract:

Globally, it is estimated that over 2,518,200 tons of hides and skins were exported in the year 2011 alone, with an estimated world production yield of 23 billion square feet of finished leather (FA0, 2011; Mwinyihija, 2011). While some manufacturers have adopted eco-friendly production methods, most tanneries still practice the...

Resource Type:

Masters Thesis

Full Text:

. To fill in a gap in the current research on consumer behavior and using the Theory of Reasoned