Index Catalog // ScholarsArchive@OSU

Creator:: Honkanen, Pirjo, Toften, Kjell, Olsen, Svein Ottar, Pieniak, Zuzanna, Verbeke, Wim, Brunso, Karen, and Scholderer, Joachim
Abstract:: The objective of this paper is to explore eating and shopping habits related to fish across five European countries. A cross sectional consumer survey was carried out in Belgium, Denmark, Netherlands, Poland, and Spain. A total sample of 4800 consumers was obtained, and the sample was representative within each country...
Resource Type:: Research Paper

Creator:: Scholderer, Joachim, Brunso, Karen, Olsen, Svein Ottar, Pieniak, Zuzanna, and Verbeke, Wim
Abstract:: Central Europe is an emerging market for seafood products, with rapidly developing opportunities for foreign direct investment and export. Although Poland in particular is widely regarded as a land of opportunity in the seafood business, surprisingly little effort has been made until now to gain a deeper understanding of the...
Resource Type:: Research Paper

Creator:: Huy Ho, Tuu, Olsen, Svein Ottar, and Tri Duong, Thao
Abstract:: The purpose of this study is to discuss, develop and test the relationship among perceived quality performance, consumer satisfaction and two different format of loyalty toward seafood. We frame our discussion with the purpose of drawing together streams from the quality-satisfaction research, loyalty literature, attitude research and from research on...
Resource Type:: Research Paper

Creator:: Olsen, Svein Ottar
Abstract:: The role of convenience in explaining food attitudes and consumption has been discussed in several recent studies. The purpose of this study is to test a model of the relationship between convenience, attitudes and fish consumption in Norway. This model has previously been tested in five other European countries (Olsen...
Resource Type:: Other

Creator:: Nguyen, Tien Thong and Olsen, Svein Ottar
Abstract:: This study extends Theory of Planned Behavior (TPB) to investigate the motivation to consume fish in a representative survey of Vietnamese individuals. The emperical study is based on using the structural equation approach to test construct valitidy of measures and the emperical fit of theoretical model. The results show that...
Resource Type:: Research Paper

Creator:: Tuu, Ho Huy, Nguyen, Thi Kim Anh, and Olsen, Svein Ottar
Abstract:: The first purpose of this study is to consider the mediators-involvement and attitudinal loyalty-in the relationship between satisfaction and repurchase loyalty toward fish. In addition, the antecedents of the theory of planned behavior are included to compare the relative role of satisfaction, social norms and perceived behavioral control in forming...
Resource Type:: Other

Creator:: Honkanen, Pirjo and Olsen, Svein Ottar
Abstract:: The main objective of this paper was to study consumer concern for ethical and environmental issues regarding fishing and aquaculture. Cross-sectional data was collected in Valencia, Spain. A total sample of 452 consumers was obtained. This study uses descriptive and multivariate techniques to present data, and to obtain and describe...
Resource Type:: Research Paper

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