The fisheries supply chains integrate multiple and heterogeneous agents linked through commercial (buyer/seller) relationships. In a large and competitive trade market, every agent can choose his/her partners, but the functioning of the supply chain depends on the aggregation of every agent's decisions that configures the global network of relationships. In...
Fish consumption in Mexico is considered low (around 12 kg per person per year) and non-homogeneously distributed across the country. One of the reasons for this situation is the scarcity of wholesale selling sites. In this context, the Mercado del Mar (MM), located in Guadalajara city, Jalisco, is the second...
Petatán is a fishing village bordering Lake Chapala, the largest lake in Mexico. Most fish caught in the lake and in other water bodies in the region are processed here. Petatán houses the second largest fish processing industry in the region. The fish filleted here goes to the second largest...