One reading of the post-postmodern literary period argues that as formal aesthetics have (re)engaged with ethics there has been a concomitant move to treat literature as a space of ethical potential. Adam Kelly has called this attitude, when combined with the appropriation of certain metafictional and postmodern techniques, the “New...
Although there has been a rapid growth in online apparel sales and online apparel shopping during the last several years, consumers still have concerns when they purchase apparel products online (ComScore, 2007; Dunne & Lusch, 2005; ITFacts E-commerce, 2007). From the online apparel shoppers’ perspective, online apparel shopping involves a...
Previous research suggests that fabric store customers
are not satisfied with the service provided in fabric
stores. According to the EBM consumer behavior model
(Engle, Blackwell, Miniard, 1986) and Oliver's consumer
satisfaction/dissatisfaction model (1981), fabric store
customers' dissatisfaction may be a result of their
unfulfilled service expectations. The purpose of...
The Intel Xeon Phi is a relative newcomer to the scientific computing scene. In the recent years, GPUs have been used extensively for mathematical simulations. The Xeon Phi is Intel’s response to the use of these cards. Like the GPU, it is highly parallelizable but can be programmed like a...
Window displays are an important means by which retailers communicate with both current and potential consumers. The present study investigated how the use of context setting (with or without) in a window display and background music (with or without) influence consumers' mental imagery, arousal response, attitude toward the display, and...
The EBM model of consumer decision making was used to guide the present study. According to this model when consumers make purchase decisions, they search for information from either internal and/or external sources. When consumers do not have enough information from internal sources, such as knowledge and experiences, they search...
Physical appearance is one of the most important cues
that an individual uses in forming an impression of another
person. Researchers have found that perceptions of age are
negatively related to perceptions of physical attractiveness.
Because salespeople are influential in affecting a store's
sales, especially for nondurable goods (Undell, 1972),...
Throughout history, there have been many examples of political figures who have influenced fashion: from Theodore Roosevelt to Jacqueline Kennedy to Michelle Obama. Companies have taken advantage of the influence that political figures have as fashion opinion leaders, even going so far as to purchase keywords such as "Michelle Obama"...