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Filtering by: Subject Women consumers -- Decision making Remove constraint Subject: Women consumers -- Decision making Degree Level Master's Remove constraint Degree Level: Master's

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  • Apparel descriptions in catalogs and perceived risk associated with catalog purchases

    Creator:
    Gaal, Brigitte D.
    Abstract:
    The increasing popularity of catalog shopping has prompted many retailers to enter the market. Consequently, competition among catalog retailers has escalated. To maintain or expand their customer bases, catalog retailers must now find better ways to serve consumers. Many consumers are apprehensive to shop for apparel via catalog because they...
    Resource Type:
    Masters Thesis
    Full Text:
    Definitions 11 2. REVIEW OF LITERATURE 13 Consumer Purchase Decision Making 13 Need Recognition 15

  • Factors influencing source credibility of consumer reviews : apparel online shopping

    Creator:
    Shin, KoEun
    Abstract:
    The EBM model of consumer decision making was used to guide the present study. According to this model when consumers make purchase decisions, they search for information from either internal and/or external sources. When consumers do not have enough information from internal sources, such as knowledge and experiences, they search...
    Resource Type:
    Masters Thesis
    Full Text:
    model of consumer decision making was used to guide the present study. According to this model when

  • Reproductive decision-making in young women breast cancer survivors

    Creator:
    Everson, Courtney Louise
    Abstract:
    The purpose of this study is to use an integrated biocultural perspective to examine the decision-making processes of young survivors as they navigate breast cancer treatment and reproductive health care options. This retrospective study utilizes a mixed-methods approach that integrates quantitative survey data (Phase I) with interview (Phase II) and...
    Resource Type:
    Masters Thesis
    Full Text:
    Anthropology presented on September 29, 2008. Title: Reproductive Decision-Making in Young Women Breast

  • Career Decision-Making Self-Efficacy of Evangelical Christian College Women

    Creator:
    Dahlvig, Jolyn E.
    Abstract:
    The extent in which the evangelical Christian perspective influenced the career decision-making self-efficacy of six female college students was qualitatively explored. Interviews and a focus group were utilized to find common themes and influences amongst the women. Literature from the areas of female college student development, career decision-making self-efficacy, and...
    Resource Type:
    Masters Thesis
    Full Text:
    career decision-making of women? Defining movements within the Christian church was a difficult task

  • Quality driven collaborative decision making for product development under the influence of trustworthiness

    Creator:
    Meier, Stefan
    Abstract:
    The focus of this study is the effective prioritization of customer requirements in collaborative product development. The CR priorities are often retrieved by questioning and interviewing targeted customers. But the targeted customer might not always be easily questioned, because they might not always be obvious or clearly known. If customers...
    Resource Type:
    Masters Thesis
    Full Text:
    . Title: Quality Driven Collaborative Decision Making for Product Development Under the Influence of

  • "It's not about place it's about space" : place-of-birth decision-making in Cork, Ireland

    Creator:
    Houtman, Leah S.
    Abstract:
    Despite apparently supportive national policies, including nation-wide legalization of home birth and coverage by the national health care system of the costs associated with that option, these births account for less than 1% of all births in the Republic of Ireland. Using data collected during participant observation, both in person...
    Resource Type:
    Masters Thesis
    Full Text:
    Decision-making in Cork, Ireland AN  ABSTRACT  OF  THE  THESIS  OF       Leah  S