Index Catalog // ScholarsArchive@OSU

Building brand equity for unfamiliar Asian brands' entry into global markets

Creator:: Song, Sarah Sungsook
Abstract:: The purpose of this study is to fill a critical gap in brand equity literature by proposing and empirically testing a brand equity process model for unfamiliar Asian brands. Cue utilization theory (Easterbrook, 1959) and impression formation theory (Asch, 1946) were integrated to explain how extrinsic and intrinsic cues shown...
Resource Type:: Dissertation
Full Text:: Sungsook Song for the degree of Doctor of Philosophy in Design and Human Environment presented on May 3

Designers from United States, Taiwan and South Korea develop hanbok inspired apparel: a cultural comparison of design elements

Creator:: Song, Sarah S.
Abstract:: The purpose of this study was to determine differences in the way a designer designs because of his or her cultural background. For example, would a designer from the US design with the same components of design in mind as someone from another country? The objective was not to explore...
Resource Type:: Masters Thesis
Full Text:: ABSTRACT OF THE THESIS OF Sarah Song for the degree of Master of Science in Design and Human

Perceptions of Senior Cohousing by Older Adults in China

Creator:: Song, Yujuan
Abstract:: The researcher investigated Chinese older adults’ (defined here as 50 and over) housing needs and evaluated their perceptions on senior cohousing. The main purposes of the project were to understand the basic and long term housing and elderly care demands of older adults; to identify desirable amenities and services in...
Resource Type:: Masters Thesis
Full Text:: AN ABSTRACT OF THE THESIS OF Yujuan Song

Advanced Mass Spectrometry Techniques for Characterizations of Proteome and Lipidome Profiles of Osteosarcoma Cells

Creator:: Song, Zifeng
Abstract:: Mass Spectrometry has emerged as an analytical core technique in omics sciences, in particularly mass spectrometry has advanced the fields of proteomics, metabolomics and lipidomics in recent years. Mass spectrometric techniques have enabled the characterization and determination of abundance levels of a wide range of biomolecules at molecular and system-wide...
Resource Type:: Dissertation
Full Text:: AN ABSTRACT OF THE DISSERTATION OF Zifeng Song for the

Emergent Properties of Animal Social Networks: Five Stories in Five Systems

Creator:: Devan-Song, E. Anne
Abstract:: Animals aggregate and interact in nonuniform and nonrandom patterns, which lead to group level characteristics that have important evolutionary and ecological consequences. Network analysis provides a useful conceptual framework for linking animal interactions at all scales from dyads to communities, to populations and ecosystems. Despite exciting theoretical and applied advances...
Resource Type:: Dissertation
Full Text:: DISSERTATION OF E. Anne Devan-Song for the degree of Doctor of Philosophy in Integrative Biology

Pushing the limits of graphite : the potential beyond conventional applications in aqueous dual-ion batteries

Creator:: Kim, Keun-il
Abstract:: The increase in the demand for energy is estimated to be 28 TW by a year of 2050, which is twice of the energy produced in 2010, in response to the unprecedented growth of the global population. Current energy market is heavily relying on the fossil fuel, which brings the...
Resource Type:: Dissertation
Full Text:: AN ABSTRACT OF THE DISSERTATION OF Keun-il Kim for

Poisoning machine learning models to increase membership inference risks

Creator:: Le, Hoang
Abstract:: Deep learning is now being utilized widely in applications where sensitive data is being used for model training, for example, in health care. In this scenario, any data leakage will cause privacy concerns to whose data records are used to train the model. An attacker can actively cause privacy leakage...
Resource Type:: Masters Thesis
Full Text:: Models to Increase Membership Inference Risks Abstract approved: Sanghyun Hong Deep learning is now

Consider the community : developing predictive linkages between community structure and performance in microbial fuel cells

Creator:: Lesnik, Keaton Larson
Abstract:: The complex, dynamic nature of microbial communities in both natural and engineered environments complicates the work of scientists and engineers who wish to channel microbial interactions for societal good. The successful management of these communities towards engineering goals is dependent on developing predictive linkages between community structure and functional outputs....
Resource Type:: Dissertation
Full Text:: : ______________________________________________________ Hong Liu The complex, dynamic nature of microbial communities in both natural and

Electrical Conductivity in Mixed-Species Biofilms for Enhancing Energy Generation in Anaerobic Microbial Systems

Creator:: Li, Cheng
Abstract:: Further enhancement of energy generation is desired for practical application of anaerobic microbial systems such as microbial fuel cells (MFC) and anaerobic digesters (AD). A possible approach is to enhance the ability of microbial communities to transfer electron extracellularly in the form of electrical current. Critical to perform direct extracellular...
Resource Type:: Dissertation
Full Text:: : ______________________________________________________ Hong Liu Further enhancement of energy generation is desired for practical application of

Enhancing Hydrogen Production using Single Chamber Microbial Electrolysis Cells by Tackling Hydrogen Scavengers

Creator:: Wang, Luguang
Abstract:: Biological hydrogen production from renewable feedstocks was reckoned as a promising method for sustainable energy production. Bioelectrochemical hydrogen production using microbial electrolysis cells (MECs) demonstrated superiorities over the conventional methods for hydrogen production. The introduction of the membrane-less single chamber design further improved the feasibility of MECs for practical application,...
Resource Type:: Dissertation
Full Text:: : ____________________________________________________ Hong Liu Biological hydrogen production from renewable

ScholarsArchive@OSU

Building brand equity for unfamiliar Asian brands' entry into global markets

Designers from United States, Taiwan and South Korea develop hanbok inspired apparel: a cultural comparison of design elements

Perceptions of Senior Cohousing by Older Adults in China

Advanced Mass Spectrometry Techniques for Characterizations of Proteome and Lipidome Profiles of Osteosarcoma Cells

Emergent Properties of Animal Social Networks: Five Stories in Five Systems

Pushing the limits of graphite : the potential beyond conventional applications in aqueous dual-ion batteries

Poisoning machine learning models to increase membership inference risks

Consider the community : developing predictive linkages between community structure and performance in microbial fuel cells

Electrical Conductivity in Mixed-Species Biofilms for Enhancing Energy Generation in Anaerobic Microbial Systems

Enhancing Hydrogen Production using Single Chamber Microbial Electrolysis Cells by Tackling Hydrogen Scavengers

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