Abstract Fifty percent (50%) of the fish catch in Oman is estimated to be of low commercial value, which is discarded, fed to animals or marketed for very low prices. Therefore, the development and processing of fish to quality value-added fish products for local or international markets could be a...
This study applied brand choice model and stated preference data collected in French context by means of choice experiment to investigate value of intrinsic and extrinsic attributes of various fresh seafood species. The estimated models show that the extrinsic attributes (i.e. product forms, production method, and product origin) and intrinsic...
Traditionally, Mukene (Rastrineobola argentea) is always sun-dried because of its small size and large volumes caught per unit fishing effort. As such, the manner of handling has rendered it unacceptable to the majority of consumers due to poor quality which has resulted into high-post losses and relegation to animal feed...
The consumption of catfish in Vietnam has not grown enough to match their increased production. The objective of this study is to explore the factors that influence the decision process of catfish consumers in Vietnam. The findings provide information for the Vietnamese catfish industry to better attract more domestic consumers...
The main objective of this paper was to study consumer concern for ethical and environmental issues regarding fishing and aquaculture. Cross-sectional data was collected in Valencia, Spain. A total sample of 452 consumers was obtained. This study uses descriptive and multivariate techniques to present data, and to obtain and describe...
After decades of decline, real salmon prices paid to California fishermen have rebounded in the past few years. This recent price recovery is probably due in part to reduced availability of fresh salmon in local
markets, but anecdotal evidence suggests increased product differentiation by consumers is also an important part...
Globalisation in the retail sector is transforming food value chains by driving consolidation in the industry and extending supply chains across the globe. Globalisation enables retailers to benefit from economies of scale and cheaper production in foreign locations. However, food markets themselves are increasingly responding to local consumer preferences. In...
This paper analyses what are the potential outlets on European markets for new farmed fish. In the first part, the main striking features about the structure and evolution of the European fish trade over the last decade are presented. The analysis of fish imports and exports provides comprehensive data to...
This paper is focussed upon the marketing implications and adoption responses from a 3 years multidisciplinary Research Councils UK project which has examined the prospects for UK (agricultural) farmers to diversify into production of warm-water tilapia. The proposed production process and product characteristics abound with green credentials, consistent with emergent...