The purpose of the present study was to test the selfconcept
and store image congruency theory with an elderly
population. The self-concept and store image congruency
theory predicts that individuals patronize stores that they
perceive as having an image similar to their own self-concept
(Martineau, 1958). The present study specifically...
The Jordan/Alder Watershed is a 2,459-acre watershed located in southwest Oregon immediately west of Canyonville in Douglas County. This watershed--a portion of the O'Shea Creek HUC6, or sixth-field watershed--lies within the bounds of the South Umpqua River HUC5, or fifth-field watershed. Jordan Creek is a tributary to the South Umpqua...
When wheat is exposed to rain in the period before harvest, it sometimes causes the problem of pre-harvest sprouting (PHS). Wheat that undergoes sprouting has poor end-use quality and is less valuable. In recent years, the U. S. Pacific Northwest (PNW) has experienced increased summer showers sometimes causing widespread PHS....
Very little empirical research has been conducted on
Asian Americans as a whole in relation to their consumer
behavior, specifically their clothing behavior. A review of
literature demonstrated that Asian Americans have been
studied from different psychographic and sociological
aspects. However, the apparel shopping behavior of this
market has received...
Karl Jordan (1861-1959) was an extraordinarily productive entomologist who influenced the development of systematics, entomology, and naturalists' theoretical framework as well as their practice. He has been a figure in existing accounts of the naturalist tradition between 1890 and 1940 that have defended the relative contribution of naturalists to the...
The present study examined the influence of the
demographic variables of age, gender, major in college, and
level of education or class standing on individuals' stage
of moral development. Trevino's interactionist model,
combined with the basic principles of cognitive moral
development, provided the theoretical basis for this study.
One-hundred and...
Little empirical research has been conducted on self-gifts
as a phenomenon of consumer behavior. A review of
literature demonstrated that the phenomenon of self-gifts has
been studied from the conceptual aspect, such as self-gift
functions. Yet, our knowledge of self-gifts still remains
limited because many of the determinants of self-gifts...
An experimental setup has been partially developed to investigate the impact of an actively controlled trailing edge component upon the energy harvesting performance of an oscillating airfoil in a pitching and heaving regime. While previous and current efforts have and continue to
function to characterize the performance of such a...