Graduate Thesis Or Dissertation
 

Investigation of clothing cues affecting perceptions of personality characteristics in business settings

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  • The purpose of this study was to investigate whether clothing influenced perceptions of personality characteristics often associated with success in business environments. Specifically, the study investigated the effect of clothing on (a) perceptions of task-oriented abilities of employees in a business setting, (b) perceptions of relationship-oriented abilities of employees in a business setting, and (c) perceptions of demographic-oriented qualities (education levels and income levels) of employees in a business setting. Seventy-six Speech Communication students were used as subjects for the study, 38 of whom were males and 38 of whom were females. Subjects included six freshmen, sixteen sophomores, seventeen juniors, 36 seniors, and one graduate student. Ages varied from nineteen to 48, with a mean of 22. Results indicated that formal clothing could be related to perceptions of task-oriented abilities in a business setting. However, neither formal clothing, nor casual clothing was related to perceptions of relationship-oriented abilities in a business setting. Finally, clothing could also be related to perceptions of education and income in a business setting.
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Déclaration de droits
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  • File scanned at 300 ppi (Monochrome) using ScandAll PRO 1.8.1 on a Fi-6770A in PDF format. CVista PdfCompressor 4.0 was used for pdf compression and textual OCR.
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